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Tip: Look for some low-cost ways you can enhance the perceived value of your product or service. Then test raising your price. Don't be surprised if both your sales and your profit margin go up.

Decide on an area of marketing that interests you. Read everything about your area of expertise that you can lay your hands on. Then write your own reports, preferably with your own unique insights and observations. Publish an ezine, and review products and services that target your audience.

I finally worked out a repayment schedule with AmEx. One thing nice about doing detailed cash planning, is that it strengthens your resolve, and helps you avoid commitments that come back to bite later. At first they let me get by with paying $100 every couple of weeks as a sign of good faith. Of course, what really hurt was losing all the points I had accumulated. I was tempted to use them up prior to becoming delinquent, but figured that would not look so good.

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avoid paying california state income tax There's an interesting social phenomenon researchers have discovered in online interactions. They've found people often change their standards of politeness and diplomacy when a conversation is happening online, versus face-to-face.

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But sometimes the best way you can serve them is by letting them know that they are free to explore their options and get back to you when they've decided that your product meets their needs best.